The Secret To Finding The Best Colors For Your Commercial Sign

Posted by National Signs Marketing on Apr 17, 2018 3:01:00 PM

What’s your favorite color? As children, it’s one of the first questions many of us learn to answer. People assign deep emotional significance to colors and may react very strongly to colors they dislike. That’s why it’s so important to choose the colors of your commercial sign wisely. The best colors for commercial signs attract customers and are consistent with your brand. The wrong color can be unattractive, obnoxious, and even alienating.

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Topics: Commercial Signs, Sign Design

Houston's Village Plumbing & Air Installs A New LED Sign

Posted by National Signs Marketing on Apr 10, 2018 3:04:00 PM

Houston’s Village Plumbing & Air recently unveiled its new National Signs LED sign. The family-owned business, founded in 1946, previously had a decades-old sign. Thanks to an influx of business in the wake of Hurricane Harvey, it was time for a newly updated sign.

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Topics: Commercial Signs

7 Common LED Sign Advertising Mistakes

Posted by National Signs Marketing on Mar 12, 2018 2:00:13 AM

LED sign advertising can draw in new customers, remind once-loyal customers that your business still offers great products, and educate passersby about services, products, and upcoming events. A well-designed sign quickly pays for itself in new and returning business and increased consumer awareness. A poorly designed LED sign campaign, however, can make your business look less professional. It may even deter customers from walking through your doors.

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Topics: LED Sign

Do LED Signs Increase Business Results? Yes!

Posted by National Signs Marketing on Feb 26, 2018 1:00:00 AM

Do LED signs increase business results? It's a question we often hear from potential customers. The answer is a resounding yes. LED signs educate people about your business. They attract attention from people who are seeking the services and products you offer, but who might never otherwise learn about your business. Don't be fooled by the small upfront investment. LED signs can make you lots of money over time.

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Topics: LED Sign

10 Examples of Custom Church Signs That Help Houston Shine

Posted by National Signs Marketing on Feb 12, 2018 1:00:16 AM

Every church offers something unique to the Houston community--an intimate place to worship, a bustling center for community engagement, or a central hub for volunteering with those in need. You already know what makes your church special. But does everyone else? Custom church signs let people know what you offer. They help people who are seeking a faith community. They remind passersby that, when they're ready to find a church home, you're ready to embrace them. And of course, they keep current church members abreast of upcoming events.

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Topics: Church Signs

National Signs Unveils New UHD Campus Sign

Posted by National Signs Marketing on Jan 23, 2018 1:00:26 AM

The Marilyn Davies College of Business at the University of Houston Downtown (UHD) has a new look, thanks to National Signs. The College was renamed after the CEO of Bailey Banks Seismic following a $10 million gift. National Signs is proud to have played a part in the transition. The Marilyn Davies College of Business is the first business college in Texas to be named after a woman, and only the fourth in the nation.

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Topics: Education Signs

LED Signs vs Neon Signs: How to Make The Right Choice for Your Business

Posted by National Signs Marketing on Jan 9, 2018 1:00:40 AM

You know your business needs a sign. But how do you choose the right one? It’s easy to be overwhelmed by the jargon. The two leading sign options in the industry are LED and neon signs. This simply refers to the type of illumination a sign uses. Neon signs have been used for over a century, while LED signs are clearly the wave of the future. Don’t get sidetracked by confusing jargon or slick sales techniques. Here’s what you need to know about the difference between the two.

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Topics: LED Sign

The Pros and Cons of Choosing Energy-Efficient Signs

Posted by National Signs Marketing on Dec 19, 2017 7:57:00 AM

Energy efficiency is more than just a buzzword. It can save your business money and appeal to energy-conscious consumers. By investing in energy-efficient signs, you invest in a brighter future by minimizing your carbon footprint and reducing greenhouse gas emissions from power plants. LED signs offer attractive and energy-efficient signage that can help your business stand out. But how do you know if energy-efficient signs are right for you? Here’s how to decide.

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Topics: Commercial Signs

The Guide to Getting a Houston Sign Permit

Posted by National Signs Marketing on Dec 13, 2017 7:14:00 PM

Almost all signs visible from a public street must have a permit from the City of Houston Sign Administration. And all permitting must be done by a registered sign company licensed by the City of Houston.

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Topics: Commercial Signs

3 Reasons to Invest in an Electronic Message Center

Posted by National Signs Marketing on Nov 29, 2017 10:01:26 AM

Picture yourself standing outside of your business with a megaphone yelling advertising messages at potential customers. It’s probably not the best use of your time and may even scare them away. But what if you could get your message across in a more effective manner?

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Topics: LED Sign